Renata Kuba is a designer, researcher, and lover of experience design. She began her professional career in São Paulo, working with various cool companies. In 2009, she founded Kuba Design, a digital agency, where she has since developed wide-ranging designs for agencies, e-learning, and editorial brands. In 2014, she moved to New York to pursue a Master’s in Interactive Media at NYU, and now she is working toward her Ph.D. in Learning Technologies at FSU.

Whether in the digital realm or print scale, she combines innovation and creativity to build engaging experiences, and her work is exceptionally diverse, ranging from branding to instructional products. When she is not creating artistic things for her clients, she likes to write about her experiences in her blog and share some creative arts on her Instagram.

— “I feel that my career is deep-rooted within me because I do nothing without a touch of creativity. Design is more than my profession; it is my main hobby!”


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Honors and Awards

2018 – 2nd place, FSU Portfolio Contest, sponsored by Enterprise
2016 – Times Electronic Square Garden (art installation) – New York, NY
2014 –  Brazilian Scientific Mobility Program (received $40,000 academic scholarship)
2009 – Exhibition at Spielwarenmesse International Toy – Nuremberg, Germany
2009 – Exhibition at ABRIN, the largest toy fair in Latin America – Brazil
2009 – Tribo das Palavras was bought by Estrela and sold nationwide in Brazil
2008 – 1st place, 4th Brazil’s National Game Design Competition with the educational game Tribo das Palavras


Nominations (Brazilian Federal Public Service)

2016 – 1st place, Graphic Designer at Osasco Town Hall (among 800 other applicants)
2014 – 2nd place, Visual Programmer at Sao Paulo Virtual University
2012 – 1st place, Instructional Designer at Sao Caetano University
2012 – 2nd place, Visual Programmer at Federal University of ABC


Invited Talk

Kuba, R. (2021, February). Visual design for instructional designers. Online talk given at Western Illinois University, Macomb, IL.

Kuba, R. (2021, February). Graphic design basics. Online talk given at FSU Environmental Health & Safety, Tallahassee, FL.

Kuba, R. (2019, November). Visual design principles in multimedia learning. Talk at Western Illinois University, Macomb, IL.

Kuba, R. (2017, March). Graphic and digital design: Job, career, and projects. Talk at the workshop “We Want to Know” hosted by Juventude PL, SP, Brazil.